The search for potentially aseptic materials to be used not only in the health sector, but also at home, has pushed research towards the development of treatments that confer antimicrobial properties to various materials, such as plastics, fabrics, paints, fibers. This trend has experienced a surge as a result of the Covid-19 emergency.
How the promotional items market is operating in this field?
If until a few months ago the most requested type of corporate gift was the ecological one, since the onset of the pandemic, interest has shifted first to customized masks, then to sanitizing products. Now the new trend is to consider again popular items such as pens, mugs, bags, but with antibacterial treatments on them.
How does it work? An additive is added in the production phase that safely and permanently protects the material from the damaging and degrading effects of bacteria, mold, rust and fungi, preventing the growth of any bacterial strain without the need to add additional cleaning liquids or sprays, while maintaining so the products sanitized.
To be really sure that products are treated with harmless and truly antibacterial substances, it must be ensured that they are certified. To obtain certification, products are contaminated with suspensions of selected microbial strains and, after a set time, the microbial mortality due to contact with the material is quantified.
This does not mean that the items treated in this way will be free from Coronavirus or other viral agents but they will certainly protect them from contact with bacteria that could weaken our health and cause diseases.
A promotion with antibacterial products at this historic moment will be welcomed by your audience. Why not think about it? Contact us for more information!
